About Us

Anna White

About Us

The ScotlandShop collection is inspired and influenced by the multitude of colour to be found in our Scottish tartans, steeped in history yet still a fundamental part of the fashion industry.  Combining the talents of the many fabulous designers and manufacturers we work with across Scotland, we are spoilt for choice with all these beautiful fabrics woven on our doorstep.  The business was founded on not only a love of fashion, fabric and Scottish culture but also a desire to contribute to the development of the local rural economy.

Founded in 2002 by Anna White, we have become a truly international organisation delivering all over the world on a daily basis and offering our products and service in 5 languages.

Our main base is in the beautiful Scottish Borders where we occupy two floors of a converted granary over 150 years old.  We are just outside the town of Duns, home to the Jim Clark Rally.  From our scenic location we strive to offer you the very best service and plenty of the friendly, helpful advice and assistance that Scotland is so famous for.  

From August 2017 we are delighted to say we will be able to welcome you to our very first bricks and mortar store in Edinburgh. In our fabulous new shop at 10 Queensferry Street we will have our full collection on show and you will also be able to view samples of all the different fabrics and tartans. We will also offer a measuring service for our tailored garments and you can drop in or make an appointment.


A little bit of History

ScotlandShop was founded in 2002

We initially launched selling Scottish crafts, gifts, food & textiles

In 2003 we abandoned the crafts & food it was just too complex and US customs wouldn’t let our haggis in

Our first translated website launched in German in 2004

We moved into our newly renovated old granary in 2004 and started to feel like a real business

Our French website launched in 2005 and was an immediate hit 

In 2008 we re-launched our French & German sites to bring them in line with our UK site 

In 2009 European sales overtook US sales for the first time

Our premises were expanded onto 2 floors to house new staff and warehousing space

We launched our Italian website in 2009

A Spanish speaker joined our team in 2009 and the Spanish site went live in 2010

In September 2010 we re-launched all 5 of our websites based on extensive research with our existing customers and all of our experience to date.  Using a new web development agency, new photographer, and lots of new ideas and inspiration we are delighted with the results.  We hope you like it and look forward to hearing your feedback!

We changed our tailored suit manufacturer in 2011 to allow our customers more opportunity for customisation. Now you can choose the colour of the lining for your tartan suit and back on your waistcoat, adjust the cut to suit your shape, change the number of buttons, vents and pockets, the colour of the stitching on the buttonholes and so much more. 

Spring 2012 saw the launch of our Tailored Womenswear range introducing made to measure tartan jackets, trousers and waistcoats in your chosen tartan. You can view the full range here. We also introduced our very first tartan dress. We have had an amazing response and will be introducing more new styles very soon.

In October 2012 we decided to do our bit for the environment and converted to a renewable heat source instead of using electricity to keep us warm. A straw fired boiler heats an enormous tank of water which is then pumped through our radiators making us cosier than ever. In-keeping with our desire to always source locally the straw is grown and baled on the farm right outside the office windows. Read more about it on our blog.

January 2013 saw the launch of our new range of tartan shoes and boots. We have designed some fabulous new styles from court shoes with a subtle platform, to peep toes, brogues and chelsea boots. With more to come watch this space!

We introduced Checkout by Amazon as a payment option in 2013. Amazon love us so much they even made a video about us. Watch it here!

Ali and Sarah celebrated their 7 year and 4 year anniversaries of working at ScotlandShop this year. With all that experience if they can't answer your tartan questions we are not sure who can. Only 18 more years Ali and you will get your long service award!

On October 1st 2013 ScotlandShop incorporated to become a Limited Company. Browne White Ltd trading as ScotlandShop.com is born! Our registered Company Number is 459117.

Our first ever Modern Apprentice joined us in September 2014 to help us cope with the Christmas rush. Auryn will be working in every area of the business to achieve his SVQ Level 2 in Retail.

In 2016 we gave the website a whole new look and feel with the help of designer Michelle Haswell. We do love our new ScotlandShop logo and we hope you do too!

2017 is set to be our most exciting year ever with the opening of our new shop in Edinburgh


To hear all our latest news and to receive Special Offers and Promotions sign up for our newsletter, follow us on Twitter and Pinterest and become a fan on Facebook.

Get the latest updates
Find us on